The Rolls-Royce Cullinan, introduced in 2018, is the brand’s first luxury SUV, named after the largest diamond ever found. It features a classic Rolls-Royce design with a twin-turbo V12 engine, offering luxury and off-road capability. The 2025 Cullinan Series II includes an illuminated grille and interior upgrades like a new clock cabinet. The Black Badge variant provides a sportier look and performance. Starting at around $392,000, it’s among the priciest SUVs, known for bespoke customization and the brand’s signature “Magic Carpet Ride.” Despite some controversy over its form factor, it’s celebrated for redefining luxury in the SUV market, making headlines for celebrity ownership and its role in luxury automotive cultureThe Rolls-Royce Cullinan, introduced in 2018, is the brand’s first luxury SUV, named after the largest diamond ever found. It features a classic Rolls-Royce design with a twin-turbo V12 engine, offering luxury and off-road capability. The 2025 Cullinan Series II includes an illuminated grille and interior upgrades like a new clock cabinet. The Black Badge variant provides a sportier look and performance. Starting at around $392,000, it’s among the priciest SUVs, known for bespoke customization and the brand’s signature “Magic Carpet Ride.” Despite some controversy over its form factor, it’s celebrated for redefining luxury in the SUV market, making headlines for celebrity ownership and its role in luxury automotive culture.
